Program Objective: Product-Market Launch

Target: Uganda

Duration: 2 months (March - April), 2022

Location: Online and Physical (MIIC Offices, Makerere University)

Deadline of application: Applications Closed

Supported by:

MED in Uganda Program

MED (MIIC Enterprise Development) in Uganda program is a business incubation initiative by Makerere Innovation and Incubation Centre (MIIC) in collaboration with Village Capital and supported by dfcu bank. It is aimed at supporting product-market launch for startups and businesses in Uganda.

The program targets businesses, startups and innovations with a Minimum Viable Product (MVP)/ Working Prototype in sectors such as FinTech, Financial Services, Real Estate, Tourism, Leisure and travel, Transport & Logistics, Mobility, Agritech/Farm tech, Agribusiness, HealthCare, Health-Tech ,E-Learning, Edtech, E-Commerce, Retail, Waste Management & Recycling, AdTech, HR & Recruitment, IT and Software Services, E-Entertainment etc.

The focus is on Go-To-Market strategy development to enable businesses launch their products and acquire customers quickly. This will involve supporting the entrepreneurs and innovators through a 2 months incubation bootcamp of market research, product development, talent matching, marketing hacks, business development and seed investment.

The program targets 50 startups/business per cohort with a USD 2,000 and USD 1,000 seed investment for 2 selected startups ,open funding opportunities and co-creation linkages to MIIC investors, partners and ecosystem builders for all participating startups/businesses.

  • ● Ugandan startups/groups with innovations/businesses beyond the concept stage (Minimum Viable Product/Prototype)
  • ● Registered business or a group that is willing to register their innovation as a business.
  • ● At least 2 team members to participate in the program.
  • ● At least one full time and dedicated founder.
  • ● Willing to pay USD 140 (UGX 500,000) for assisted market research during the program.

  • ● Seed funding (Customer Aquisition Support fund) up to USD 2,000.
  • ● Business digitalization services.
  • ● Market Research Services.
  • ● Mentorship from industry experts.
  • ● Access to Co-working Space (Office Contact Desk).
  • ● Access to a network of MIIC partners and investors.
  • ● Access to MIIC talent networks such as developers, digital markers etc.

Product and market hacking bootcamps/workshops, Field Market Research, Demo Days and Investment pitches.

Applications Closed
This program was recently(2021) supported by the Mastercard Foundation - Young Africa Works for the COVID Response and Resilience Program. Over 100 entrepreneurs were mentored, Over 20 businesses were supported, Over 100 direct & indirect Jobs were created.